The Meaning of Mesh Collaboration: How the network of everything is changing business and technology
- How can a company created to execute a mass-market infrastructure adapt to the pressures to offer enterprise long-tail products for niche markets with a low cost per lead ?
- How can the collaboration and social networking techniques that are natural to the personal lives of the younger generation of digital natives be harnessed to improve productivity in a company?
- How can network-powered smart services that collect information about activity in remote locations be used to create an ecosystem of companies to deliver business results instead of technology components?
Mesh Collaboration, published by Evolved Technologist Press in April 2008, explores the answers to these questions using the technique of explanatory fiction. Mesh Collaboration is being used to bring companies together as they transform themselves to address the challenges and opportunities related to the long tail, Web 2.0, and smart services.
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